PINHO DE OLIVEIRA, Paulo Henrique; COSTA LASMAR DUARTE, Fernanda. The efficiency of merchandising at the point of sale. Retail Management Review, São Paulo (SP), v. 4, n. 1, p. e40, 2023. DOI: 10.53946/rmrreview.v4i1.40. Disponível em: https://www.rmr.emnuvens.com.br/rmr/article/view/40. Acesso em: 18 apr. 2026.